Bowerman's style and design led for the introduction from the "Moon Shoe" in 1972, so named because the waffle tread was reported to resemble the footprints still left by astronauts about the Moon.
Nike was an early adopter of World-wide-web promoting, email administration systems, and making use of broadcast and narrowcast interaction technologies to generate multimedia marketing strategies.
To be able to refocus its small business lines, Nike started divesting alone of 솔루션 a few of its subsidiaries while in the 2000s.